Contents

1. We ARE NOT all the Same
2. How does the Mainstream Farrier Service Market work?
3. What we do better than most Service providers
4. How much do you charge?

We ARE NOT all the Same

Blackburn Forge, Inc. is NOT a mainstream service provider.  We specialize in HIGH AVAILABILITY farrier service.  We provide custom hoof care services to an exclusive clientele of small private stables and farmettes.  When you do business with Blackburn Forge, Inc. you automatically have access to our professional network.  However, the majority of our client services are provided directly by our our staff farrier Tom Bloomer.

We do not compete with mainstream farriers in the large stables commodity market.  Our business serves clients who are not being well served by mainstream farriers.   Our Enhanced Hoof Power trademark service is only available to ONE HORSE AT A TIME.  The horse we are working on is the only horse that matters to us until we have fully served that horse's hoof care needs.  Not everyone wants or can afford the level of personalized service we deliver.  If you want to "check out our prices" to compare our fees to what you are used to paying or what some other farrier service is charging, please continue reading this page and review our Scheduling and Service Policy before you make a fair value determination. <TOP

How does the Mainstream Farrier Service Market work?

• Most farriers want to work in large stables where there are a lot of horses.  Since farriers are paid per horse and not paid for travel, the more horses at each stop, the less travel.  From the farrier's perspective it is very desirable (more profitable) for them to have a full days work or several days work at one location.
• Finding a good farrier is usually not a problem for a large stables because they have many farriers competing for their business. Therefore they can be selective and in many cases they can negotiate for better rates and/or better service.  If they are not satisfied with their current farrier, they can easily replace them with one of the other farriers knocking on their door.
• Small private stables, farmettes, and "back yard pet" owners do not have enough horses to make it worthwhile for a "mainstream" hoof care provider to do business with them.  Their horses may not receive regular hoof care because nobody wants to "show up" for just a few horses or just one horse.  Often these individual private stables resort to using a service provider who has no formal training, skill, knowledge, or is lacking in experience because they do not have enough "business" to attract a competent farrier. <TOP

What we do better than most service providers

• We call you when it is time to schedule a hoof care appointment.
• We do not overbook appointments so we always have time to respond to our client's needs.
• We manage our schedule according to the needs of the individual horse.
• We return telephone calls within 24 hours and emergency calls within 4 hours.
• We replace lost shoes within 24 hours of notification.
• We are available to communicate with our clients, take time to answer questions, and cooperate with veterinarians and trainers.
• We take our time, pay attention to detail, and deliver the best workmanship we can on every horse. <TOP

How Much Do You Charge?

Often we are contacted by horse owners looking for a new farrier because their current farrier raised their fees.  There is no hoof care service in our area that delivers service equal to or better than we deliver at a lower cost.  Our fees reflect the level of service we deliver, not what other farrier services are delivering, or in many cases FAILING TO DELIVER.

Blackburn Forge, Inc. is not the only game in town when it comes to premium hoof care.  There are other farrier services in our area who provide the same or very similar levels of service as we do.  Their fees run about the same as ours, according to their level of service and delivery capability.  These other service providers are part of our professional network and we are part of theirs.  We provide backup and on-call support for each other.  We communicate with each other regularly sharing case histories and discussing hoof care challenges.  If one of us is not able to solve a hoof care problem, we can call upon each other for help.  Sometimes having a second or third opinion from another trusted professional is worth more than its weight in gold.  Instead of competing with each other we combine our resources to enable each of us to draw from a pool of time, skill, experience, and knowledge.  Thus you are not just getting farrier service from Blackburn Forge, Inc., you are getting service from our NETWORK.

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